Strategy Builder Why We Built It

Published on November 4, 2023 by Sawyer Middeleer

Strategy Builder Why We Built It

In today's fiercely competitive B2B landscape, the difference between a closed deal and a missed opportunity can often come down to the strategic approach and level of personalization applied in the sales process. At Aomni, we recognized the challenges sales teams faced: generic pitches, scattergun approaches, and time-consuming research that often led to outdated tactics. That's why we sought to revolutionize the art of strategic sales planning with the creation of our Strategy Builder.

The Pain Points in Sales Strategy Development

Developing a robust sales strategy has always been a time-intensive task. Sales reps would spend countless hours on research, struggling to keep pace with constantly changing market scenarios and account details. Even the best-laid strategies would turn stale as new competitors emerged, and industry trends evolved. This static approach to strategy development wasn't just inefficient; it was ineffective.

Furthermore, the lack of personalization in strategies was becoming a glaring issue in securing enterprise deals. Today's buyers expect tailored engagements that align with their unique pain points and business objectives. A cookie-cutter strategy is easily dismissed in favor of sellers who demonstrate a deeper understanding of their prospects' needs.

Armed with insights from thousands of sales calls and feedback from our partners and clients, we aimed to address these pain points head-on. The goal was to create a tool that would not just improve but transform the strategic planning process for sales teams.

The Birth of Aomni's Strategy Builder

Aomni's Strategy Builder was envisioned as an intelligent, agile, and intuitive tool to empower B2B sales teams. The design required a synergy of real-time data analytics, AI-driven insight generation, and a user-friendly interface that would make strategic planning faster, smarter, and more impactful.

We embarked on a journey to build a platform that could distill large volumes of data from various sources into actionable insights. By leveraging AI, the Strategy Builder analyzes market trends, competitive landscapes, account-specific data, and buyer signals to create tailored strategic sales plans.

The innovative tool is not a set-and-forget system. Instead, it's been crafted to evolve with the market, leveraging the continuous input of new data to ensure that strategies remain relevant and effective.

How Strategy Builder Changes the Game

Aomni's Strategy Builder is designed to address key aspects of sales strategy development:

  1. Efficiency: By automating the most time-consuming parts of research and data analysis, Strategy Builder lets sales reps focus on what they do best – building relationships and closing deals.
  2. Relevance: With real-time data ingestion, the tool ensures strategies are based on the most current insights, deeply rooted in the present state of the market and customer needs.
  3. Customization: AI-driven personalization is at the heart of the Strategy Builder. It crafts strategies that speak directly to the unique challenges and objectives of each account.
  4. Scalability: As your organization grows, Strategy Builder grows with you, equipped to handle an increasing number of accounts and market complexities without compromising on quality.
  5. Collaboration: With cloud functionality, sales teams can co-create, modify, and review strategies seamlessly, fostering a culture of collaboration and shared success.

Success Stories and Validation

Since its launch, the Strategy Builder has been put to the test by numerous sales teams across various industries. The results have been nothing short of transformative. One of our B2B SaaS clients saw a 35% uptick in closed deals within their first quarter of using the tool. With the capability to quickly tailor strategies for new market segments, they could enter and make an impact in new industries much faster than before.

Another testament to the tool's effectiveness comes from a hardware solutions provider who reported a dramatic reduction in sales preparation time. What used to take days was condensed into mere hours, freeing up their reps to engage in more customer-facing activities and driving higher sales volumes.

Continuous Evolution – Strategy Builder's Roadmap

We know the importance of staying ahead of the curve in the B2B space, which is why the development of the Strategy Builder is an ongoing commitment. Our roadmap is filled with exciting enhancements, driven by client feedback and advances in AI technology. Future iterations will see even greater levels of customization, deeper integration capabilities with CRM systems, and more powerful predictive analytics.

Joining Forces with Sales Teams – Your Partner in Strategy

At Aomni, we believe in partnership beyond software. The Strategy Builder isn't just a tool; it's an extension of your sales team. We've made a commitment to work together with users to ensure success. Our dedicated support and success teams are on hand to help sales professionals make the most of the Strategy Builder, embedding it seamlessly into their sales processes.

In Closing

Aomni's Strategy Builder was born out of necessity and a vision to redefine the sales strategy development process. With this groundbreaking tool, sales teams are now equipped to plan, personalize, and execute strategic sales at speeds and with precision unmatched by traditional methods.

To learn more about how the Strategy Builder can empower your sales team and to see it in action, visit Aomni's website – and be part of the strategic sales revolution.

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