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7 Best Ways To Detect What CMS Is Used By A Website
Identify what CMS is used by a website with these 7 easy methods. Leverage tools, extensions, and tricks for fast and accurate detection.
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As you build a list of potential B2B sales prospecting, you probably look for any information you can get about them—from their location to their revenue to their tech stack. When understanding a business's tech stack, discovering what CMS a website uses can offer valuable insight. For one, it can tell you about the company’s digital capabilities and how updated they are. This can help you craft more personalized and relevant outreach. If you want to learn the best ways to detect what CMS a website uses, you’re in the right place.
One helpful tool for uncovering this information is Aomni's website technology checker. Using it, you can quickly and easily learn what CMS a website uses and other key details that can aid your B2B sales prospecting efforts.
What is a CMS?
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A content management system is an application that helps create, organize, and store media and other files for use on websites. CMSs enable non-technical users to quickly develop, edit, and publish content without understanding web design or coding languages like:
- HTML
- CSS
These applications are essential for streamlining web operations for companies of all sizes, but they are handy for small and mid-sized firms without a dedicated IT department. These companies can use CMS tools to manage the site in-house instead of outsourcing the work.
What Can a CMS Do?
Here are some of the processes that a full-featured CMS can manage.
The CMS will often handle all the back-end and front-end coding to allow non-technical employees to focus on developing the user interface (UI) and producing content and pages that help their company grow and engage customers. Popular content management systems also allow for collaboration. They enable whole teams to work together to:
- Generate
- Alter
- Arrange
- Publish material
Streamlining Collaboration and Workflow with Role-Based Features in CMS Platforms
The content management system platform acts as a single repository for content and provides automated procedures for content curation and production. CMS applications have administrative features that help manage multiple users.
Employees designated as authors, for instance, can upload and store their work on the system, while editors can edit and publish it when it is ready. Administrators can do all these things and authorize others to revise or update content.
Why Do You Need a CMS?
A content management system (CMS) is central to marketing processes because it provides a platform to create and distribute content consistently. Content is a key element of successful marketing, so having an efficient way to develop and manage it can impact the success of campaigns and, ultimately, revenue outcomes. With a CMS, marketers can quickly create and publish curated content, allowing them to make changes based on analytics after the campaign starts.
A CMS also makes it easier to track analytics and measure performance, which can help marketers understand what content is working and what needs to be improved. This real-time analysis and content publishing and management allow changes and corrections that can improve marketing outcomes. Content management systems also have advanced features, such as displaying content based on user activity.
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7 Best Ways To Detect What CMS Is Used By A Website
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1. Inspect the Source Code
One of the easiest ways to identify a website’s CMS is by examining its source code. By pressing Ctrl + U to view the HTML, you can search for a meta tag labeled “generator.” This tag often contains the name of the CMS, such as WordPress or Joomla.
The structure of file paths in the code can offer clues. For instance, directories like “wp-content” or “wp-includes” point to WordPress, while Joomla sites might reference “components/com_content.”
2. Analyze Broken Image URLs
Broken images can be surprisingly informative. By inspecting the properties of a non-loading image, you may uncover CMS-specific paths within the URL structure. These small details can reveal what platform the website is using.
3. Check the Website Footer
Many websites include CMS information in their footer, often with phrases like “Powered by WordPress” or “Built with Drupal.” Although this attribution might be removed on custom sites, it’s always worth scrolling down to check.
4. Look at the URL Structure
A website’s URL can also hint at the CMS. WordPress typically uses patterns like “?p=123,” while Joomla URLs might include strings such as “index.php?option=com_content.” Recognizing these structures can provide quick confirmation of the platform in use.
5. Test Common Admin Login URLs
CMS platforms often have default admin login URLs. For example, adding “/wp-admin/” to a domain name typically leads to the WordPress login page, while “/administrator/” is commonly used for Joomla. Visiting these URLs can help you identify the CMS.
6. Explore the Robots.txt File
The robots.txt file, found at “site_name/robots.txt,” often contains CMS-specific directories. For instance, WordPress sites frequently list “/wp-admin/” in this file. This method provides a simple way to confirm the platform behind the site.
7. Use Browser Extensions and Tools
Website technology checkers are your best friend if you want a more robust approach. These tools analyze websites to identify their underlying technologies, from Content Management Systems (CMSs) to JavaScript frameworks and hosting providers.
For instance, running a website checker tool on a personal website might reveal that it uses:
- Google Analytics
- Bootstrap for responsive design
- Fastly Content Delivery Network (CDN) makes it easy to gain comprehensive insights without digging into the code yourself.
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Aomni addresses critical pain points for sales managers whose Account Executives, Account Managers, and Customer Success Managers must perform better and include quotas. By leveraging our advanced AI technology, sales professionals can significantly enhance their preparation for customer conversations, leading to the following:
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- Increased promotion opportunities
For individual sales professionals, Aomni provides the tools and insights needed to:
- Elevate their performance
- Close more substantial deals
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Our platform transforms the way B2B sales teams operate, ensuring they enter every customer interaction:
- Fully prepared
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Try our sales intelligence software and our website technology checker for free today!
10 Best Tools For Easily Detecting What CMS Is Used By A Website
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1. Aomni: Your Go-To for Sales Intelligence Software
Aomni is an AI agent platform designed specifically for B2B sales intelligence software. Our solution empowers enterprise and strategic account executives to execute account-based sales and marketing strategies with unprecedented efficiency and effectiveness. Our key features include:
- AI-powered prospect and account research
- Comprehensive account mapping and planning
- Data-driven sales strategy development
- Automated call preparation
- Personalized AI agents for sales optimization
- AI chat interface for streamlined sales processes
- AI-assisted Account Based Sales/Marketing campaign execution tool
Aomni addresses critical pain points for sales managers whose Account Executives, Account Managers, and Customer Success Managers must perform better and include quotas. By leveraging our advanced AI technology, sales professionals can significantly enhance their preparation for customer conversations, leading to the following:
- Larger deal closures
- Increased promotion opportunities
For individual sales professionals, Aomni provides the tools and insights needed to:
- Elevate their performance
- Close more substantial deals
- Accelerate career progression
Our platform transforms the way B2B sales teams operate, ensuring they enter every customer interaction:
- Fully prepared
- Strategically positioned for success
Try our sales intelligence software and our website technology checker for free today!
2. Netcraft: A Classic Tool with Comprehensive Data
Netcraft Site Report is one of the oldest tools in the market, which helps you find various helpful information:
- Background: First seen, title, ranking, language, description
- Network: IPv4/IPv6 address, domain registrar, network owner, hosting country
- SSL/TLS: Vulnerability status like POODLE, heart bleed, SSL cert details, protocol negotiation, public key, certificate type & chain details
- Hosting: Who hosts the website SPF details
- Security: Risk rating, block list
- Site Technologies: CDN, CMS, software, RSS, compression, character encoding, etc…
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